TM
Stylee is the app that revolutionizes how you follow and shop for your favorite influencers' looks. Using artificial intelligence, Stylee lets you discover, compare, and buy similar items to those worn by the influencers you follow, all at the best prices.
UX/UI Design
Branding
Animations
Figma
After Effects
Photoshop
Illustrator
In today's digital age, fashion and social media are intricately connected. Influencers have become key figures in promoting trends and lifestyles, but they face a recurring problem: the challenge of responding to the flood of questions they receive about the products they wear. Questions like "Where did you buy that item?", "What's the brand?", or "How much does it cost?" are constantly repeated in the comments on their posts.
The challenge was to create a digital solution that addressed this need, facilitating the connection between influencers, their followers, and brands. The app had to allow users to not only discover and purchase the clothing of their favorite influencers but also do so in a simple, efficient, and rewarding way.
Home: The starting point for all users, whether new or registered. It showcases key features, including access to influencer posts and highlighted products.
Search: This section allows users to explore content more deeply, with options like image carousels, the "Muses" section for discovering new trends, and "Top Look," which highlights the most popular styles.
Scan: An innovative feature that lets users scan looks using the camera, upload images, or connect their Instagram account to find similar or exact items in the app.
Wishlist: A personal space where users can save and manage items they are interested in, with options to purchase or mark as unwanted.
Account: The user's personal management area, including settings, purchase history, options to invite friends, and a comprehensive help and support menu.
The architecture is intuitively designed to prioritize accessibility to the most frequently used features, facilitating smooth navigation and continuous interaction with the content and functionalities offered by Stylee.
